Branding for Verso Architecture Practice by Studio South
“We were approached by architect Borijan Milic to create an identity that gave life to the name Verso – the left-hand page of an open book, the back of a loose document or the reverse of an object such as a coin or painting. Weaving a pattern based on this idea, alongside a monochromatic colour palette of black, greys and whites through all collateral we arrived at an image for Verso that’s as sophisticated as it is playful. Uncoated paper stocks, black and white foils and a metallic silver ink work across the collateral to give the identity tactility.”
Studio South is an award winning design consultancy based in Auckland, New Zealand. Established in 2004 Studio South helps to transform brands and businesses through strong conceptual thinking and carefully crafted design.
Their studio is a small, but strong team of individuals equipped with years of industry experience and a well-developed network of talented suppliers and collaborators. Together they have the skills and passion to tackle any brief with integrity and ambition.
from The Design Blog http://ift.tt/2hKLXQC
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