Monday, August 13, 2018

Brand Identity for Shorty’s by The Color Club“A reliable and...


Brand Identity for Shorty’s by The Color Club


Brand Identity for Shorty’s by The Color Club


Brand Identity for Shorty’s by The Color Club


Brand Identity for Shorty’s by The Color Club


Brand Identity for Shorty’s by The Color Club


Brand Identity for Shorty’s by The Color Club


Brand Identity for Shorty’s by The Color Club

Brand Identity for Shorty’s by The Color Club

“A reliable and comfortable café in Randwick, Shorty’s is a go-to local serving up quality coffee and food. In naming and developing the brand we took inspiration from the 6’6” owner, tweaking a tall typeface and pairing it with a set of lanky legs to illustrate the morning coffee run.”

The Colour Club is a creative studio based in Sydney. Working across a variety of disciplines they help brands gain genuine desirability and distinction through design. Strategic thinking, a collaborative approach and a love of their craft allows them to cultivate tailored solutions for clients big and small.

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