Branding & Packaging for 27 87 Perfumes by Ingrid Picanyol
“Inspired by the Millenial generation, we created a bottle with the shape of the characteristic blunted rectangle from all technological devices. A generation that lives, constantly growing and changing needs a naive design that doesn’t condition them. That’s why the graphic design of the entire collection become a blank canvas for anyone to project their unrestricted imagination. Furthermore, the bottle’s decoration escapes the typical and classical clear glass bottle, inviting us to experience the scent with our most important sense: smell.”
Ingrid Picanyol is a Barcelona-based graphic designer and art director specializing in branding, print and web design. After three years working as a graphic designer at Suki Design Studio, she is now working as a freelance designer. Some people say her work has a delicious simplicity, others find an amazing use of the typography and a careful attention in all the details. Ingrid likes the nature, traveling and of course, what she does for a living. She believes in the sensations, the power of the materials and the discourse.
from The Design Blog http://ift.tt/2dXpKte
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